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You don't have to say anything at shortlisted interviews and networking events.
Others pick up on your body language and subconsciously decide if you are approachable.
Your nonverbalĀ communicationĀ says it all.Ā
Humans are "people-watchers."Ā
Research has long shown that we observe more than we listen.Ā
Prospects and clients make snap decisions in under five seconds about whether toĀ engage with you.Ā
This underscores the importance of your nonverbal cues.
ā How do you move and behave?
ā What is your face "saying" about your confidence and mood?
ā Are your gestures (even if you're standing alone in a luncheon) inviting and welcoming?
Yes, architecture, engineering, and construction firms hire me to teach staff how to confidently and clearly speak and deliver presentations.Ā
It's easy to get your words tangled. I get it. š
Still, impactful communicators reach beyond their words so theyĀ win pursuits.Ā
They recognize that nonverbal skills are equally critical in this balance.
Usi...
Are your teeth visible in your profile pictures online?Ā
This is not a trick question, it's quite important in how people perceive you.Ā And how you communicate.
I share a tip on why...or why not...you should show your teeth in pictures. Especially in professional headshots and branded pix.Ā
Click the 3-minute video above for the details.Ā
Plus...I've included something fun for you aboutĀ whyĀ body language is critical in our communication. šš
Are you smiling with your teeth showing in your pictures?Ā Comment below!
Entrepreneurs are rarely short on ideas.Ā
And then we tell ourselves:Ā I have no idea where to start.Ā Ā š¢
Let's ban the phrase, I have no idea where to start.Ā
Itās a familiar and comfortable narrative that has youĀ brainwashedĀ into believing you're stuck.
Iām calling you out on this BS because your internal story is blocking your business growth.š°Ā
You insist you're clueless and instead focus on external messaging like ad copy, SEO, and email automation.
Here's the thing.Ā
šYour internal messaging is more important than anything else.
Because marketing rarely works when your internal story keeps hammering that you have no idea what to do.
Our words create our worlds. š
Ā And ourĀ communication is āan inside jobāĀ that no SEO guru can tweak.Ā
When you start with Step 1 and commit to cleaning up your internal story, you'll have:Ā
Ā šÆQualified leads and decision-makers joining your list and community.Ā
Ā šÆPeople who love engaging and sharing your content, so you have more visibility...
Humans are born with only 2 fears: the fear of falling and the fear of loud noises.
Science proves it.
Everything else youāre afraid of was learned, most likely in your childhood (0-7 years old)
And we carry these fearsāand the stories behind themāwith usā¦for years.
ā¢ You talk about being afraid of heights.
ā¢ You talk about being afraid of dogs, spiders, or snakes.
ā¢ You talk about your fear of public speaking. Then, you give momentum to your (learned) story by talking about the presentation you messed upā¦in 2012.
Our words create our worlds. š
And they usually keep us from growing ourselves and our businesses.
So, what are you afraid of, aside from maybe falling and loud noises?
My client, Don, was reflecting with me about how transformative this fear lesson has been for him.
Donās a super smart techie.
He was studying computer languages long before the rest of us found the Internet.
His programs have been used by the Pentagon and White House; so cool! ā”
But until a few ...
I canāt count the times Iāve stared at a crisp new landing page thatās about to go live, wondering: will this convert?
Will my message land? Will the words resonate so people opt-in, reply, or joinā¦whateverā¦?
Your wordsāand mineāonly dance off the page and into the hearts of prospects when we use THEIR exact lingo.
When we talk about
This was glaringly obvious in one of the women entrepreneurs Facebook groups Iām in.
A memberāletās call her Laurenāwanted feedback on a landing page for her new offer. She specifically asked for comments on her 2-minute welcome video.
When I looked and read the few lines of text above the video, I had no clue what Lauren was offering.
Would the video bring clarity?
The page layout was visually appealing, but the words were confusing.
I wanted to give Lauren the benefit of th...
I am LOVING my amazing client who brought in more money in Q4 of 2021 than all 3 previous quarters combined!Ā
Yep, John Woods beat a big competitor in the employee health benefits field.
The contract was worth $61,000.
Ā Here's the kicker: John had his best yearāduring the Pandemic! (Most of my other clients have as well šš)
Ā How did this banner year happen when John's marketing was inconsistent and paid ads didn't convert?Ā Ā
Ā John says the results **finally** showed upā¦WHEN HE SHOWED UP, for himself. He made a commitment to private coaching with me.Ā
Ā And I immediately nailed John's real issue.
Ā It had ZILCH to do with marketing.Ā
Ā John had to clear out the blocks around his internal story and self-worth.
Ā John had never heard this from other coaches or consultants.Ā
He had to love his story --and himself--so decision-makers could appreciate his value and approach--and hire him.Ā
Ā š¢ Bottom line: If you don't love your story and believe in yourself, no one else will.
Ā Like ...
I want to get in front of people who can hire me; I want to grow my business!Ā
Thatās what Iāve been hearing these past few weeks on social media and from my own client calls.Ā
Look, social media gives each of us access to the masses.
So, itās not hard to get in front of peopleāeven the right people who are your dream clients.Ā
Still, thereās a challenge that most entrepreneurs and coaches donāt recognize.
š¤Itās this: What do youĀ SAYĀ when you get in front of your peeps? š¤
If youāre like most of my clients, when we first start working together, they say the same thing.
šYouāre not aloneā¦
In elementary school, most of the girls I knew were told they ātalk too much in class.ā
Both of my sisters got those lovely comments on their report cards from time to time.
Not me.
I was a roamer.
I didnāt talk all that much; I wanted out. Out of whatever classroom I was in.
Why?
I have insatiable curiosity.
I saw myself as ālifeās little observer.ā
Ā I always sensed that something interesting was happeningā¦somewhere else.
And I was hell-bent on finding out where it was, who was involved, how things were playing out, and even why.
My modus operandi was simple. Ask for a bathroom pass or volunteer to deliver something to the library, office, or anywhere.
And get the hell out.
I felt like Maya Angelouās ācaged birdā trapped in Mrs. Rosenthalās 3rd-grade classroom.
Of course, the tall people in charge at Woodbrook Elementary School āand my parentsāwerenāt keen on this roaming thing. (Wasn't I a cutey!!?? 5th grade at Woodbrook)Ā
They didnāt see my exploring as a way of learn...
Ā Entrepreneurs, here is a HUGE lesson from a simple 10-second interaction between a reporter and a celebrity after last night's Emmy Awards.Ā
Watch this video for a a priceless lesson on business growth, questions and paying attention.Ā
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