Susan Young's
Amplify Blog

 

 

 

You Don't Need a Good Sales Pitch to Land Big Clients. You Just Need This.

Celebrating my INCREDIBLE client John Woods who is adding $250,000 in new business over the next 12 months (a 400% ROI) during the Pandemic while using my Story Funnel System!

And that’s only for part of his business!

{EXPERIENCED ENTREPRENEURS + COACHES: BECOME THE  LEADER IN YOUR NICHE SO THAT YOU HAVE MORE RESPECT, CLIENTS, + IMPACT! FREE LIVE MASTERCLASS - JAN. 20. CLICK TO SAVE YOUR SEAT!}

John and I met when I was the keynote speaker at a Mastermind coaching program he was in.

Even though my presentation was online, John and I were able to connect quickly.

Yes, he was already enrolled in a high-level and high-priced business coaching program.

Still, something was missing around his message and mindset that kept him from reaching his true potential as an entrepreneur.

When the virus hit 18 months ago, John knew it was finally time to clean up his messaging and communication so he could speak confidently with corporate CFOs and close more clients.

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How to Captivate Audiences with Heartfelt Stories

He had the stories in his heart and his head.

But David couldn’t get them out on paper.

No, it wasn’t a sales presentation or media coaching.

David was an accomplished project manager and engineer who was referred to me by a mutual business acquaintance.

He had a personal communication project that was new to me.   

Look, I had ghostwritten nearly 1,000 posts, articles, bios, speeches, editorials and messages during my 35  years in the news and communication industry.

But never one like this.

[Access My 3-Step Stories That Sell System Now So You Can Communicate with Clarity and Confidence…and Close More Clients. Click here! ]

David needed a Father of the Bride speech for his daughter Melissa’s rehearsal dinner.

This was big; 150 people at the dinner and 500 for the wedding the next day. David knew some of the guests intimately; the others he had never met.

People would be watching.

And judging.

It could be a tough crowd.

And David—whom...

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Stop Ruining Your Introduction

Mesmerizing.
 
When I heard it, I was absolutely floored.
 
It’s a word people don’t just throw around…like awesome. Or cool. 
 
A client who had just finished the last round of Story Magnets confided in me on our final private coaching call that she finds me mesmerizing.
  
Others in the group had lots of accolades…and, more important…fast results with their new 30-second story and the longer version of their story.
But mesmerizing?
 
OK, I'll admit, I was ringing the bell over here!
 
And I have to tell you, I couldn’t believe she was talking about me.
 
I reflected back on our 5 weeks together in Story Magnets and thought:
All I was doing was “my job.”
 
And in doing my job and “just being me,”...
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Still Unsure About Your Messaging?

I keep hearing people talking about their coaches—business, marketing, Mastermind groups, sales…on and on. “I’m working on my online presence and SEO…” and “I’ve got accountability partners in my sales coaching…” and “I’m in a high-level group with ---"  

If you’ve been working with coaches either privately or in groups, I wanna let you in on a little secret.  

{CRAFT AN INTRODUCTION THAT CAPTIVATES AND IMPACTS--ONLINE AND IN-PERSON. GET THE 3-VIDEO MINICLASS HERE; JUST $49!} 

Actually, it's not a little secret- it's a HUGE secret that will make ALL the difference when it comes to your ability to get amazing, like-minded ideal clients excited to invest with you.

The secret is: You don’t need more Instagram posts or lead gen to grow your business and live your dream life. YOU are the message and you're likely repelling prospects and it has nothing to do with your posts OR the quality...

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An Empath and a Badass Walk Into a Meeting...

What happens when an empath hires a badass for coaching?

It’s not every day that deep and revealing moments happen in our businesses and lives. Often, we work to “move the needle” and “plant the seed” and all the other clichés. We wait to see if our efforts bear fruit. We grow impatient. But we grow because we want to live our life’s purpose and share our gifts with others so they can be better, stronger. We all want to discover—and live—with purpose and make meaningful contributions to the world.

[FREE DOWNLOAD: THE VISIBILITY ROADMAP TO GROW YOUR BUSINESS & MAKE A GREATER IMPACT]

When the stars align and we can answer Simon Sinek’s “Start with Why” and the “why you do what you do” makes sense deep within our souls and not our heads, we’re on the right path. It’s our calling, our purpose for being here in this moment called life.     

So, here’s the truth....

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