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Entrepreneurs are rarely short on ideas.Ā
And then we tell ourselves:Ā I have no idea where to start.Ā Ā š¢
Let's ban the phrase, I have no idea where to start.Ā
Itās a familiar and comfortable narrative that has youĀ brainwashedĀ into believing you're stuck.
Iām calling you out on this BS because your internal story is blocking your business growth.š°Ā
You insist you're clueless and instead focus on external messaging like ad copy, SEO, and email automation.
Here's the thing.Ā
šYour internal messaging is more important than anything else.
Because marketing rarely works when your internal story keeps hammering that you have no idea what to do.
Our words create our worlds. š
Ā And ourĀ communication is āan inside jobāĀ that no SEO guru can tweak.Ā
When you start with Step 1 and commit to cleaning up your internal story, you'll have:Ā
Ā šÆQualified leads and decision-makers joining your list and community.Ā
Ā šÆPeople who love engaging and sharing your content, so you have more visibility...
Humans are born with only 2 fears: the fear of falling and the fear of loud noises.
Science proves it.
Everything else youāre afraid of was learned, most likely in your childhood (0-7 years old)
And we carry these fearsāand the stories behind themāwith usā¦for years.
ā¢ You talk about being afraid of heights.
ā¢ You talk about being afraid of dogs, spiders, or snakes.
ā¢ You talk about your fear of public speaking. Then, you give momentum to your (learned) story by talking about the presentation you messed upā¦in 2012.
Our words create our worlds. š
And they usually keep us from growing ourselves and our businesses.
So, what are you afraid of, aside from maybe falling and loud noises?
My client, Don, was reflecting with me about how transformative this fear lesson has been for him.
Donās a super smart techie.
He was studying computer languages long before the rest of us found the Internet.
His programs have been used by the Pentagon and White House; so cool! ā”
But until a few ...
Celebrating my private coaching client Teri and her 3 new clients!Ā Ā
I have SO much respect for Teri because she was open to seeing things from a fresh perspective.
In our first conversation, Teri admitted she needed clients for her new consulting practice. Still she was worried about spending the money to work together.Ā Ā
You see, being a bold entrepreneur scared the crapola out of Teri. But instead of doing nothing and staying scared, she jumped in anyway.Ā Ā
And within a few weeks of getting clarity around her message and online presence, Teri āØlanded 3 new clientsāØ for her consulting business!!Ā
How did the shift happen?
Teri moved from limiting beliefs to bold when I said: Trust yourself. The Universe respects bold.Ā
I KNOW this is true because I experience it as well. It can be scary to make sizable investments in ourselves and our businesses.Ā Ā
A few months ago, I was a wreck. I was deciding whether to invest $30k in a year-long Mastermind group. Yes, you read that right...
I am LOVING my amazing client who brought in more money in Q4 of 2021 than all 3 previous quarters combined!Ā
Yep, John Woods beat a big competitor in the employee health benefits field.
The contract was worth $61,000.
Ā Here's the kicker: John had his best yearāduring the Pandemic! (Most of my other clients have as well šš)
Ā How did this banner year happen when John's marketing was inconsistent and paid ads didn't convert?Ā Ā
Ā John says the results **finally** showed upā¦WHEN HE SHOWED UP, for himself. He made a commitment to private coaching with me.Ā
Ā And I immediately nailed John's real issue.
Ā It had ZILCH to do with marketing.Ā
Ā John had to clear out the blocks around his internal story and self-worth.
Ā John had never heard this from other coaches or consultants.Ā
He had to love his story --and himself--so decision-makers could appreciate his value and approach--and hire him.Ā
Ā š¢ Bottom line: If you don't love your story and believe in yourself, no one else will.
Ā Like ...
I talk A LOT about how to introduce yourself so you are seen and heard --and grow your business.Ā Ā
I am obsessed with my work not because people walk away with a concise introduction.Ā
Something is hiding deep beneath the words. And it has become my mission.Ā Ā
Itās the real reason I do what I do. It has taken me a lifetimeā59 years and torrents of tearsāto understand my fixation on other people's stories.
It began when I was four years old. I didn't speak.
My parents thought I was deaf, but the doctor told them I was fine.
He said I didn't talk because I communicated in a way that didn't require words. When I was hungry, Iād bang on the refrigerator.
No words or voice were necessary.Ā Ā
So, what does a little girl who did not speak until age 4 do with her life?Ā
I went to college and majored in mass communications.š Go figure.Ā
I quickly found the campus radio station, a place filled with microphones and speakers that amplify voices.Ā
After graduation, I started my career as ...
I am busting at the seams with excitement and pride.
I am now the CEO of my 21-year-old communications company.
On Monday, I woke up as the founder of Get in Front Communications.
By 11 AM, I stopped everything and decided to give myself a long-overdue promotion to CEO.
It took years of me doing the same freakinā thingā¦over and overā¦and expecting different results. (I knowā¦itās called madness.)
And as the hamster wheel began spinning on Monday, I made a decision. I DECIDED that this is not how a successful CEO operates day-to-day.
Iām getting real here so hold onto your hats.
And please, no judgment. āWe teach what we need to learn,ā said Jane Fonda.
You see, Iāve spent the past few months searching for the ārightā Virtual Assistant.
That's fine, but not at the same time as a launch and new group program.
Again.
Itās a pattern I have flat out refus...
Celebrating my INCREDIBLE clientĀ John WoodsĀ who is adding $250,000 in new business over the next 12 months (a 400% ROI) during the Pandemic while using my Story Funnel System!
And thatās only for part of his business!
John and I met when I was the keynote speaker at a Mastermind coaching program he was in.
Even though my presentation was online, John and I were able to connect quickly.
Yes, he was already enrolled in a high-level and high-priced business coaching program.
Still, something was missing around his message and mindset that kept him from reaching his true potential as an entrepreneur.
When the virus hit 18 months ago, John knew it was finally time to clean up his messaging and communication so he could speak confidently with corporate CFOs and close more clients.
John signed up for private...
If this wacky Pandemic has revealed one thing about entrepreneurs, itās this:
Most people donāt feel comfortable talking about themselves online.Ā
Even those with exceptional talents and experience.Ā
š„They shrink back from sharing their stories.Ā
š„They say too muchā¦or the wrong things..so prospects click somewhere else.
š„ They ākind ofā think they have a story thatās worthy of sharing.
Still, deep down inside theyāve convinced themselves otherwise.Ā
These are the common themes Iāve been seeing and hearing online and with clients since last March when the health crisis hit.Ā
Itās especially rampant on Clubhouse.
People are messaging me about their deep fears around what to say when introducing themselves and how to say it.Ā
Then I get the follow-up DM:
Ā And what I tell them is, ā...
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