Susan Young's
Amplify Blog

 

 

 

Your Story Is Right Under Your Nose

Are you busy scrambling to figure out how much to share, what to say, and how to reach your prospects?

Well, all the stories you need are right here… right now.

They’re literally under your nose. Let me share a quick story with you as an example.

One of my clients is working with me to get clarity on her message.

She’s hyper-focused on sharing the “right” story so she can attract dream clients who will love her new offerings and enroll in them.

So, on a recent coaching call, we hopped on Zoom and exchanged some pleasantries.

And she shared that the past week had been off-the-charts stressful.

Her college-age, athletic son had suddenly become really sick and needed two emergency surgeries.

She had been traveling and told me the remarkable story of her flight back home to her family.

Serendipitously, she found herself seated next to a pastor’s wife who offered comfort and conversation.

Both women were super grateful for the encounter. She walked...

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