I want to get in front of people who can hire me; I want to grow my business!
That’s what I’ve been hearing these past few weeks on social media and from my own client calls.
Look, social media gives each of us access to the masses.
So, it’s not hard to get in front of people—even the right people who are your dream clients.
Still, there’s a challenge that most entrepreneurs and coaches don’t recognize.
It’s this: What do you SAY when you get in front of your peeps?
If you’re like most of my clients, when we first start working together, they say the same thing.
You’re not alone…
My coaching client, attorney and DEI advocate Diana Patton, beautifully used the ‘bridge and guide’ technique I teach for messaging and introductions.
She seized the opportunity to self-promote during a recent morning TV interview.
The original topic for Diana’s segment was health and wellness.
So, how was Diana able to blend and weave in her angle about the advocacy and diversity work she does?
It’s all about paying deep attention in media interviews...and sales conversations.
I teach you how to listen closely and think on your feet so that you know precisely where and how to weave in your sound bites, control your message, and self-promote with confidence.
Conversations will flow naturally and easily while you stay on point.
And if you want to talk strategy around your story and how to share it with dream clients, apply now for a free Story Power Session.
A 6-week online group training for experienced entrepreneurs, coaches, therapists, and consultants
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