Susan Young's
Amplify Blog

 

 

 

How to Be Visible in a Noisy Content World

I’m a middle child, and, over the years, people have asked me how I managed to get noticed. After all, my older sister was the (almost) perfect “Marcia Brady,” and my younger sister was “the baby” who could do no wrong.

The real lessons, however, on how to stand out, came from my extended family, sprinkled across New Jersey and New York.

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I didn’t truly understand how “different” we were until I had children of my own. My “kids”—now 25 and 23—asked me questions when they were younger that most parents DON’T hear:

  • Is our family loud?
  • How did everyone get to be so funny?
  • How do you come up with these 1-liners?
  • Is it OK that I’m nervous to talk 'cause I’m not really funny?
  • How do I get to be in the spotlight when there are 40 people around the table?

I’ve been incredibly...

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