Susan Young's
Amplify Blog

 

 

 

Webinar: How Newer Hires Become Clear and Memorable Communicators

A/E/C stakeholders pay attention and hire firms when business development teams show their critical thinking skills. 

If your emerging leaders want essential communication strategies to grow trust, confidence, and business, take a look at this training I did for the SMPS-Palmetto chapter.  

Watch the presentation here.

And plan to take lots of notes!

Reach out if your organization wants today's tools that build confidence and help win bids. 

Continue Reading...

5 Superpowers of Emerging Leaders in A/E/C

Refreshing energy is front and center for 2025.

Which employees, including yourself, will excel beyond your wildest dreams in the coming months?

Let's empower your team to excel together and help younger staff build confidence with the superpowers below.

Emerging leaders with under 10 years of industry experience will become unstoppable.

{RELATED: EMERGING LEADERS CAN REMOVE SELF-DOUBT SO THEY COMMUNICATE CLEARLY, FEEL CONFIDENT, AND GENERATE BUSINESS. ENROLL NOW IN TOP TIER COMMUNICATOR ONLINE TRAINING.}

These 5 superpowers are a good jumping-off point.

  1. Charisma. People with this quality have allure, a special style, charm, light-heartedness, and magnetism. Others quickly recognize there's something interesting about their personality that's attractive. A/E/C PRO TIP: Most babies aren't born with charisma. We can learn this trait and reinvent ourselves to be more personable and confident. For example, notice role models and mentors who have...
Continue Reading...

The Key Way to Managing Heavy A/E/C Workloads

Here's the dealio about productivity and meeting tight deadlines on multiple projects.

Are you working on the right problem?

I ask myself this question more than once a day.

And often, the answer is a resounding NO!

A 'NO' response allows you and your team to refocus and prioritize tasks more efficiently.

The result is fewer frustrating meetings and miscommunication.

Being attentive to your attention gets you back on track quickly.

Look, everyone is busy.

The real question is: Busy doing what???

If you want continuous business improvement, this is it.

Continue Reading...

The Costly Unneccesary Risk A/E/C Keeps Taking

 

Trust and nurturing relationships are mission critical in business and life. 

The best wisdom and career advice I've ever heard is in this short video clip.

And it applies to the A/E/C industry and your firm.

Take a look.

Continue Reading...

When A/E/C Leaders Refuse to Adapt

A/E/C FACT about lost bids, productivity, trust, and talent: 

Struggles with people skills will only end when industry leaders seriously commit to learning today’s communication strategies.

For themselves and their teams. 

”People didn’t understand it wasn’t working while it wasn’t working.” 

I heard this line on Election Night TV coverage. 

It hit me straight between the eyes as it’s spot-on for the sustainable growth CEOs are pursuing. 

Put egos aside. 

Level up your own leadership and self-awareness. 

Prioritize communication and BD training now —not next quarter or next year. 

“People didn’t understand it wasn’t working while it wasn’t working.” 

Let that land. 

Then equip yourselves with the right and repeatable tools for lasting growth and transformation.

Reach out and let’s do it. 

Continue Reading...

The Communication Skill Holding Back Our Emerging Leaders

Have you ever felt your voice didn't matter in a room full of experts? 

Younger architects and engineers often feel they must have all the answers in presentations and meetings. 

Not true.

The need for perfection is exhausting and expensive when you lose bids to more confident competitors. 

• It's comforting to know that no one knows everything. 

• And that's more than OK; it's liberating. 

• Project managers, superintendents, and others can overcome limiting beliefs with new communication and mindset processes. 

An architect in this month's Top Tier Communicator Training said: 

"I keep falling into a trap, feeling I'm not good enough, and I didn't even know it. Now it's clear, and I have all the puzzle pieces to improve."

Admitting when you don't know something can be empowering. 

Your firm will earn respect and trust when staff says with humility and honesty:

"I don't know, and I'll find out within the...

Continue Reading...

The Truth About Shortcuts to A/E/C Legacies

You don't need more tech hacks to develop new A/E/C leaders.

We need to share wisdom in heartfelt and relatable ways.

There are no shortcuts to wisdom, especially post-COVID.

Emerging leaders are craving meaningful "lessons learned" from senior execs.

They believe they have to be perfect and know everything.

Many feel like they're shouting into the abyss.

C-suite execs riding their own ego waves are drowning out the messages and cries for help.

Quit beating the drum about sustainable growth.

Instead, commit to developing today's communication skills.

Have deeper conversations.

When your entire org chart prioritizes communication, sustainable growth comes easily.

I'll show you the way. Drop me a note.

Let's do it.

Continue Reading...

The Best Skill Top A/E/C Firms Use to Win Bigger Projects

Imagine a world where shortlisted interviews didn't open with rah-rah team slides and your firm's values.

It does exist, my friends.

Here's how leading-edge marketers land new clients:

They embrace curiosity and resist complacency.

The foundation of business development is hunger.

It's knowing how to whet a prospect's appetite and skillfully keep their attention.

*Is your team dropping seeds that pique interest and spark creative conversations?

*Your dream clients are starving for fresh approaches and delicious interactions.

Profitable firms with empowering staff sprinkle curiosity into everything they do.

Forget complacency and develop this one communication skill that grows people and profits.

Let's do it!

Continue Reading...

Continous Business Improvement is Key for Architects and Engineers

A/E/C NewsFlash: 

Architects, engineers, and construction pros are in business.

No matter your degree or major, you must know the bigger picture of your role.

You've got to understand the marketing, revenue, and operations of day-to-day business.

How do YOU contribute to goals like sustainable growth, winning pursuits, succession planning, and effective communication?

College degrees and certifications don't give us a "pass" on learning.

It's not a one-and-done. 

Can you say continuous improvement?

Don't be the Radio Shack or Kodak of your firm.

Take initiative, think creatively (unrelated to designs, infrastructure, or building materials), and show up in a bigger, bolder way.

People who strategically connect the dots win trust and lead the industry. 

*Take the initiative with one of our communication, sales, and mindset development training programs.

Click here for training info or drop me a note.

Continue Reading...
Close

Story Magnets:
How to Talk About Your Business So Dream Clients Buy From You

A 6-week online group training for experienced entrepreneurs, coaches, therapists, and consultants

COMPLETE THIS FORM AND 
HIT THE BUTTON SO YOU CAN GET DETAILS.