Whether you're a guest on a podcast or you host one, it's super important to be prepared for the right and best conversation.
It starts long before you start recording.
This 3-minute video sheds light on how to find the right show, virtual event, and audience to share your expertise. (Hint: Your interview is an organic lead magnet!)
Click the video above to watch and learn!
Ready to energize and impact more people on podcasts, summits, and virtual events?
Whether you’re a host or a guest expert, toss out your list of questions.
You've gotta trust yourself and let things flow naturally.
From my experience, the most memorable interviews are just easy, casual conversations.
They're enjoyable for the host, guest, AND audience!
People remember intriguing conversations, stories, personalities, and takeaways.
When others like what they hear and see, they’ll...
· Recommend and refer you
· Sign up for your stuff
· Join –and engage—in your community
· Hire you
Hosts and guests who trust themselves (and each other) aren't rigid or stuck to a script.
They look forward to something spicy coming up.
They expect to hear a nugget that's fresh and intriguing.
They feel comfortable not knowing each word and question.
They know that they know their stuff without a list of questions.
They prepare--and listen--in a...
Painfully blunt is the way my hubs describes me.
Not gonna mince words here.
If you’re pitching yourself to event organizers who hire speakers….and all you get are crickets and maybe a gig for “volunteer speakers” …you’re wasting your time and energy.
You DON’T need to:
Create a slick Speaker 1-sheet with new branded photos
Pay for a goofball “speaker reel” video that's staged with “real people”
Join Toastmasters or spend big bucks on a voice coach
Waste a ton of time, money, and energy writing a book
Here’s what you DO need to do:
Connect your topic to the theme of an event so that decision-makers know you "get" their audience
Have a 1-minute video clip from a real talk that showcases your personality and expertise
Work on your internal voice first so that you quiet self-doubt (and get contracts, not crickets!)
Fine-tune your topic and description so organizers see you're a polished pro (and they can easily...
There’s long been hype about thinking big and dreaming big.
You know the adage, shoot for the moon. If you miss, you’ll hit the stars.
That’s lovely and inspiring.
But, it doesn't work for entrepreneurs who want more visibility and clients.
Here’s why.
People don't care much about the “big” events in our lives.
The graduations, certifications, weddings, or other "moon and stars" milestones.
Formal events tend to feel staged and predictable.
They're boring.
Same for our introductions, stories, and "About Me" pages.
If they are filled with milestones, people lose interest.
Look, prospects will get to your qualifications.
First, though, you've gotta show up real and relatable.
Like a human being who is easy to connect with.
That's why successful speakers and entrepreneurs pay close attention to ordinary (smaller) moments.
The gold in your story is the seemingly mundane smaller things in life that have deeply affected you.
Ordinary moments often morph...
Speaker Rant Here:
You wanna become a paid speaker so you can share your stories and change lives.
That's wonderful.
There's a huge mistake that beginners make that I want you to avoid at all costs.
This is the 3rd time in a few weeks I've heard something like this.
A connection on LinkedIn posted this today and I cringed. You should never experience this!
Look, a keynote is VERY different than a breakout session.
In how you craft your...
Stories and the flow of your talk
Slides
Activities
Handouts
And your mindset!
A true professional speaker who gets paid to present time and time again asks the right questions from the moment they are hired so that they are absolutely in their power and can blow the doors off their presentation!!
My coaching clients know that walking into a surprise is not professional.
If you're wanting to get serious about becoming a paid speaker, let's hop on a free Story Power Session strategy call. Click this link to apply.
I talk A LOT about how to introduce yourself so you are seen and heard --and grow your business.
I am obsessed with my work not because people walk away with a concise introduction.
Something is hiding deep beneath the words. And it has become my mission.
It’s the real reason I do what I do. It has taken me a lifetime—59 years and torrents of tears—to understand my fixation on other people's stories.
It began when I was four years old. I didn't speak.
My parents thought I was deaf, but the doctor told them I was fine.
He said I didn't talk because I communicated in a way that didn't require words. When I was hungry, I’d bang on the refrigerator.
No words or voice were necessary.
So, what does a little girl who did not speak until age 4 do with her life?
I went to college and majored in mass communications. Go figure.
I quickly found the campus radio station, a place filled with microphones and speakers...
I want to get in front of people who can hire me; I want to grow my business!
That’s what I’ve been hearing these past few weeks on social media and from my own client calls.
Look, social media gives each of us access to the masses.
So, it’s not hard to get in front of people—even the right people who are your dream clients.
Still, there’s a challenge that most entrepreneurs and coaches don’t recognize.
It’s this: What do you SAY when you get in front of your peeps?
If you’re like most of my clients, when we first start working together, they say the same thing.
You’re not alone…
Hubs and I spent the end of the summer at the Jersey shore.
It's fun for us to stay at the beach instead of in San Antonio, where the August heat is incredibly unforgiving.
So, we stroll into a cute local breakfast café in Point Pleasant, New Jersey.
It's our 3rd visit to the restaurant in a week.
We’re practically "regulars." The workers recognize us.
We like them…and the fact that there are no breakfast tacos. Nope.
In Jersey, we get pork roll, egg and cheese sandwiches, and bagels with a schmear.
As we're paying the check, the woman we've seen every day behind the counter strikes up a friendly conversation.
I tell her we love the place.
I curiously ask if she's the owner.
Her response floors us.
"Oh, no, I'm just the manager," she says with downcast eyes and a slight chuckle.
Hubs and I quickly glare at one another.
At the same time, we say:...
If this wacky Pandemic has revealed one thing about entrepreneurs, it’s this:
Most people don’t feel comfortable talking about themselves online.
Even those with exceptional talents and experience.
They shrink back from sharing their stories.
They say too much…or the wrong things..so prospects click somewhere else.
They “kind of” think they have a story that’s worthy of sharing.
Still, deep down inside they’ve convinced themselves otherwise.
These are the common themes I’ve been seeing and hearing online and with clients since last March when the health crisis hit.
It’s especially rampant on Clubhouse.
People are messaging me about their deep fears around what to say when introducing themselves and how to say it.
Then I get the follow-up DM:
A 6-week online group training for experienced entrepreneurs, coaches, therapists, and consultants
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