Susan Young's
Amplify Blog
Do You Know Enough About the Prospects You're Pursuing?
The phone call was from a 215-Philly area code.
Assuming it was my cousin, Marc, I picked up the phone.
To my surprise, the caller was a woman who knew my first name.
She asked to speak with the director of technology for my firm.
As an entrepreneur for 24 years, my firm has an agile team of freelancers and part-timers.
Interestingly, the technology department is my husband.
He's an IT project manager working in the next room in our home.
The key takeaway from this encounter is the importance of thorough research before shortlisted interviews and networking events.
Look online for insights about people you'll be interacting with so you know their values, projects, and interests.
You'll gain valuable information and have more meaningful and memorable conversations.
This level of preparation not only establishes trust and respect. It also fosters genuine connections with decision-makers.
Know your audience ahead of time.
...In Hot Pursuit of Curiosity
Communication tip for Architects, Engineers, and Construction Professionals:
When pursuing new business, pursue curiosity at every turn of the project lifecycle.
Curiosity helps beat competitors as it:
Engages people
Develops deep listening
Guides you to ask better questions (gather the proper intel)
Improves critical thinking skills
and much more.
Curiosity is a business growth strategy and leadership trait that people can learn.
Successful A/E/C project managers use it to win shortlisted interviews.
Reach out to discover how this powerful communications and marketing tool transforms your competitive advantage.
A Pursuit Management Tip to Improve Your Decision-Making and Profits
Life, liberty, and pursuit management.
OK, so the US founding fathers said the pursuit of happiness.
For A/E/C purposes, the go/no-go phase of RFIs and proposals is critical to growth and competition.
It's important to involve project managers and other key individuals in decision-making.
Have you considered inviting quieter staff who may or may not be client-facing?
Their insights may have significant go/no-go consequences that improve productivity and profits.
The differentiator is within team communication and selecting the best bid opportunities.
Pursuit management must include the pursuit of the right people from your team.
